Thursday, October 6, 2022 / by Emman Cristobal
Fall Newsletter 2022
InHouse Fall - 2022
Go Serve Big: The Lifetime Customer System.
What is it that separates us from others, whether in athletics or education, in business or the arts, or any other endeavor for that matter?
Is it one’s drive to do more than what is expected or required? One of our team’s core values is Second Mile Service. When focusing on the second mile, we can’t forget there are two miles in play here.
So, before I show you what’s in it for you, in the second mile, let’s document the first mile.
The first mile is simply what is required of us. Yes, we are here to help people buy and sell the place they call home, but there is much more going on than just a real estate transaction. There is A LIFESTYLE CHANGE being pursued..
Our Lifetime Customer System starts the minute we enter into a client relationship and seek to understand what the FIRST MILE is. For example, within the first page of our Exclusive VIP Seller Agreement, we ask the Seller 3 questions (you may remember them):
Why are you moving?
What is most important to you in getting your home sold?
What do you feel needs to happen, in order to get what is most important to you?
These 3 questions are essentially the Homeowner/Seller laying out their vision for LIFESTYLE CHANGE. No one is better at selling homes faster, for more money and with less hassle than we are, but it is critical we fully understand the WHY behind the change the client is making. This becomes the FIRST MILE - what is it we must deliver on?/what is expected of us? (our mandated FIRST MILE).
There can be no second-mile service without going the first mile, so what does this Second Mile look like?
Exceeding client expectations is built into the very fabric of our business culture; from our mindset, to our systems. Anything short of that is cutting corners. There really is no Lifetime Customer System without commitment to Second Mile Service. They go hand in hand.
At Your Home Sold Guaranteed Realty, our Lifetime Customer System (part of our second mile service) breaks down into THREE Programs.
1. Your Referrals Help Those Who Need Help the Most.
On the last page of this newsletter, you will see what I mean by Your Referrals Help Those Who Need Help the Most. As part of our GO SERVE BIG!!! mission, we donate a portion of our income from EVERY real estate sale to a very worthy cause. We want you to be part of that. It’s likely as you read this, you will have received other newsletters, emails, texts and videos about this. Our goal is to raise $10,000 for B Walker Ranch. They have developed a variety of programs for adults with autism, designed to foster self-advocacy by recognizing their individual needs and harvesting a sense of purpose within a farm environment. B Walker Ranch depends on sponsorships and donations to continue their valuable programs serving adults with autism. You can rest assured that anyone you send to us will benefit from our award winning service and a very worthy cause will too.
2. We Will Help You Grow Your Wealth.
We bring our clients opportunities and education to Create More Wealth by INVESTING IN REAL ESTATE. I became a MultiMillionaire NOT from my job, but by investing in real estate. We want you and others to have that same opportunity, so we built this into our Lifetime Customer System. Inside this newsletter, you will see a presentation of great deals to consider investing in and these are just a sample. Contrary to popular belief, you do not need a lot of your own money to become RICH investing in real estate, but you do need money. We are experts in helping you learn how to use other people’s money to buy distressed sales and bank foreclosures, by unlocking the equity in your own home to buy 3 houses for the price of one and partnering with others for Apartment Building investments that CASH FLOW every month.
3. We Are a Resource for Your Lifestyle Needs.
Do you need a resource like a dry cleaner, florist, or painter? We have an APPROVED VENDOR DIRECTORY of 100 businesses in the area, already vetted and eager to help you. As I type this, one of our approved vendors is headed to my house to haul off a bunch of old junk accumulated over the years. The "haulers" will come and do what they do best… haul off junk. They’ve been vetted through continued use, so I know they will do a great job for you and at a fair price. This is obviously just one example. If you don’t have our Approved Vendor Directory, reach out to us and we’ll send it right over.
Approaching each day with an attitude of “good enough never is” translates into a steady look at questioning the status quo, keeping us dedicated to helping each other at this fine company and our most important asset: our customers.
Deliver MORE value than what is required/expected = Over Deliver = Lifetime Customers
Until next time,
Go Serve Big!!!
Leticia Almaro Nicolini
& The Almaro Team
Your Home Sold Guaranteed!